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Value Proposition for Sponsors

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on April 4, 2008 at 7:03:38 pm
 

Social consulting

 

Concept

 

SMC attendees who work as consultants may be able to persuade their social-media friendly clients to sponsor a SMC, in exchange for which they get to use the 2nd floor space with the consultant as appropriate. The unique value proposition to the client is that they get to lure other SMC people upstairs for their nefarious ends. Then if we're excited by what they're up to, we'll probably shoot our mouths on and, whoops, free PR for said company.

 

Practicalities

 

We could put a calendar up on the wiki, or link to one, and individual consultants could book in clients directly. So Lloyd doesn't have to do all the work, as he does at the moment. We need to think about responsibility for making sure client follows through and pays up, though—would the client deal directly with Alastair, or would it go through the consultant.

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